Apple shipped 50.1 million units In the first quarter, down 9.6% from the 55.4 million shipments in the same period a year earlier, according to the IDC report.
Among the top five smartphone brands in the report, Apple recorded the sharpest decline year on year.
Its market share was 22.5% in the first quarter of 2023.
Apple, which surpassed Samsung as the largest smartphone maker in 2023, saw its market share drop to 17.3% from 20.7% a year earlier.
Xiaomi's shipments rose 33.8% to 40.8 million units in the first quarter, while Transsion saw an 84.9% jump to 28.5 million units.
Persons:
Patrick T, Fallon, PATRICK T, FALLON, Xiaomi, Apple, Ryan Reith, Transsion
Organizations:
Apple, Grove Apple, Getty, International Data Corporation, IDC, Samsung, Huawei, IDC Worldwide Mobility
Locations:
Los Angeles , California, AFP, China, Xiaomi